Article
French
ID: <
10670/1.04v0n8>
Abstract
`titreb Competitive intelligence, a strategic management tool oriented knowledge creation `/titreb The tendencies and the strategic stakes, which the company has to face, raise from the complexity of the environment. In this perspective, the challenge of the leaders of the company consists in being able of understanding this complexity, with the purpose to manage it better. One the way allowing to manage this complexity is the competitive intelligence. In the absence of relevant models to support the decision-makers in such a challenge, we suggest in this paper to clear up the main role of competitive intelligence in the creation of knowledge. Our research is broken down into four parts. The first part defines the competitive intelligence as innovator field of research in management strategic. The second part presents a conceptual framework of competitive intelligence. The third aims to develop a model of the knowledge creation. And finally in the fourth part, we present the results of our empirical survey.