test
Search publications, data, projects and authors
Feminist movements in the digital age. The communication strategies of the Ni One Less Movement

Textual materials

<10670/1.6cqj62>
Disciplines
KeywordsTriple Keywords
Communication
Mass communication
Communication, Primitive
Social media
User-generated media
Deduction (Logic)
Argumentation
Logic
Logic, Deductive
Deductive logic
Dialectic (Logic)
Participation

Abstract

This article is based on the question of the role played by the communication strategies in organising the collective action of the women’s and feminist Ni One Less movement, originating in Argentina. It is assumed that the success of this movement is largely due to the use of digital technologies, mainly social media. The theoretical and methodological approach used consists of explaining the logic of political organisation and participation, from the conceptual framework of political cyberactivism, through a qualitative case study analysis. One of the most important conclusions is that no One Less deployed a strategic use of ICTs that allowed her to position themselves as a mass movement, while at the same time boosting internal organisational mechanisms. However, its success in this regard was fostered by the socio-institutional characteristics of the group of organisers, and by a media environment that paved the way for the visibility of femicide speeches.

...loading
Report a bug

Under construction

We're in Beta!

The GoTriple platform is still in Beta and we keep adding new features everyday. Check the project's website to see what's new and subscribe to our Mailing List.