Since about 30 years ago, the concept of context has become increasingly important in the cultural and psychosocial approach to cognition. However, this concept does not have an unambiguous definition and, if it is left to grasp, it is by practice rather than by a formal definition (Goodwin and Duranti, 1992). It must be stated that, in theory, that concept is a hashtag which includes different phenomena, whereas sociologically, ell...