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French

ID: <

10670/1.lgust0

>

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Tourist guides: towards new discursive practices of contamination

Abstract

International audience Abstract. Following the traditional French school of discourse analysis, the discourse of French guidebooks is approachedas a discursive production registered in a social field, which tends to open up to other discursive practices through acontamination phenomenon. We examine how some extra-discursive communication practices (Internet, written pressand television) directly affect discursive practices by playing the role of evolution factors; we show how discursivepractices are less and less hermetic to other kinds of media. The information carried and the routine specific toguidebooks tend to shift to other discursive genres (multimedia or written press) which will in turn influence and shapethem according to their own standards. Whether it is carried out by the enunciation types of new media or bymagazines, the contamination is the result of an adaptation of the discourse of guidebooks to social practices. Thesediscourses fit into a social field, which is both specific (discourses with touristic content) and general (knowledgetransmission discourses), sometimes relying on discourse communities, which they contribute themselves to establish.

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