In this article a feasible explanation of contemporary social movements is proposed, considering the feminist collective action of the Argentine case "Ni Una Menos" and four visible components in it: the structural, the political, the strategic and the cultural. For this, perspectives of different theories on social mobilization are incorporated; the central postulates of French materialist feminism, the queer theory and decolonial feminism are reviewed, and the strategies of mobilization, action repertoires and mobilization frameworks are explored, with emphasis on the grammars of public life implemented in such frames. The text aims to strengthen the link between understanding and the practice of social protest.