The power of storytelling
Disciplines
Blog Post
French
ID: <
10670/1.wzvkpt>
stories remain in our head. Storytelling makes it easier to store messages and thus migrates into our under-awareness, which is at the same time the biggest shopper in us. The cognition scientist Roger Schrank noted many years ago that humans have a certain ability to capture more in a history heard than the story itself actually reflects. For example, some information about the story will be added whether...