test
Search publications, data, projects and authors
Gamification as a new trend in online communication strategies

Thesis

<http://hdl.handle.net/10251/36291>
KeywordsTriple Keywords
Volition
Conation
Will
Drive (Psychology)
Action, Psychology of
Motivation (Psychology)
Psychology of action
Novellas (Short novels)
Stories
Metafiction
Fiction
Novels
Fiction--Philosophy
Communication
Mass communication
Communication, Primitive

Abstract

Theoreco-practical study of gamification and its different forms of application in online co-location strategies. After a tour of the origins of gamification and its key foundations, I draw up a comparison of 6 gamification systems that helped me draw different conclusions. My aim has been to draft a document that can help future developers and organisations to know how a gamification system works. On that basis, consideration should be given to whether gamification is a useful tool for achieving the objectives set, as it is not always useful to include points and classifications across the board. In my view, today’s gamification is based on extrinsic rewards such as points, classifications or medals due to the novelty of this trend and the fact that users are still first in this field. I believe that the greatest potential of gamification will come when more research is carried out into the intrinsic motivation of humans, which will provide us with real experiences through stories. Delegated archive

...loading
Report a bug

Under construction

We're in Beta!

The GoTriple platform is still in Beta and we keep adding new features everyday. Check the project's website to see what's new and subscribe to our Mailing List.