The possibility of recording in 360° has attracted the interest of entrepreneurs and researchers in the potential narrative faculties of virtual reality in different areas. However, there are still some issues that have not been sufficiently confirmed, such as the increased level of narrative involvement of the viewer in this new way of narrative. To fill this gap, this research presents the design of an experimental analysis at different stages. This is a quantitative/qualitative pilot project based on the mneq scale (Busselle, Bilandzic, 2009), which makes it possible to assess and compare the experience of viewing a narrative narrative by presenting in virtual reality and different types of two-dimensional screens to a minimum of 100 people divided into experimental groups. Under the assumption that each processing or technology (independent variable) has different impacts on the viewer’s narrative involvement (dependent variable), it is intended to analyse empathy (ep), sympathy (s), cognitive perspective (cp), time loss (lt), loss of self-awareness (ls), narrative presence (np), narrative participation (ni), distraction (d), cognitive access (ec) and narrative realism (nr). This includes four different types of analysis (statistical, variance, observation, open questions). We offer a new model of own production analysis for complete virtual reality works in Spanish. The experimental design seeks to establish a comprehensive research model in order to discuss whether virtual reality offers, as is created, more engagement.