Research question: Services play a growing role in modern sport industries. Relatively little is known about the impact of experiential marketing strategy on consumer behaviour and within the context of sporting events industry in particular. The study seeks to start addressing this gap in knowledge...

Fairy tales and their adaptations transgress established social, cultural and temporal boundaries. This paper examines Matthew Bright’s Freeway (1996), an adaptation of Little Red Riding Hood that deliberately mirrors this transgression by setting the film within the generic type of horror cinema. I...

This article explores ideas of “Great Theatre”, linking these to notions of cultural specificity rather than universality and drawing on distinctions between objective and subjective spectatorship. Connections are suggested between recent approaches to artistic research and the ways in which live pe...

Since its birth in 2005, the Cinemalaya Philippine Independent Film Festival has proven itself a major force in the Philippine f ilm industry. Established with the twin goals of “[encouraging] the creation of new cinematic works by Filipino filmmakers—works that boldly articulate and freely interpre...

This essay explores changes in concepts of realism and spectatorship in the digital age. With digital technology, images no longer bear witness to reality in the same way envisioned by theorists such as Andre Bazin, and a new model of spectatorship must follow this loss of indexicality. The digital...

The articles here presented are representative of the debates about the various transformational aspects of film studies, fostering the discussion about the transformations and interactions between national and international narrative forms, the interrelations between film and literature, and film w...

Anthony Leigh (d. 1692) built his career as a Restoration comedic actor by playing a combination of queer, lascivious, old, and/or disabled men to audiences’ great delight. In this essay, I key in on two plays that frame Leigh’s career: Thomas Durfey’s <i>The Fond Husband</i> (1677) and Thomas South...

On May 2nd, 2020, the IndyCar racing competition terminates with some catastrophic car accidents. However, no driver is injured, and no car is scratched. The competition, halted by the COVID-19 pandemic, has been completed through the virtual environment of the eMotorsport simulation iRacing. This a...

Until the 1990’s Turkish cinema was considered as a less developed and insufficient cinema in terms of technology. With the rise of private TV channels, the advances in the advertising industry and with the sponsorships and funds of local and foreign foundations, Turkish cinema was able to use the l...

The emergence of young generation filmmakers who are more confident in depicting gender and sexual issues after the Soeharto era (1998), significantly changes the construction of sexual diversity in 2003-2006 Indonesian films. One of the considerable phenomena is the personal experience and social c...

The development of cinema in Tunis did not seem, at first, to disrupt the geography of leisure in the city. Movie theaters were mostly located in the city center, favoring the most vibrant streets of the Tunisian capital. Exhibitors admittedly neglected the outskirts of the city. Yet movie theaters...

In <i>Celine et Julie Vont en Bateau</i> Jacques Rivette works through his discomfort with the theological function of the author, a discomfort stemming from the material effects of authorship on the bodies of his actors. Examples of bodily incision and bruising proliferate throughout the film, part...

This special issue of Ambiances seeks to address issues raised by the emerging theatrical paradigm within international scholarship on atmosphere and ambiance. On the one hand, the issue seeks to investigate why the theatre seems to present itself as such an acute example of what Thibaud (2015) has...

This article considers the practice of encouraged gazing in Alvin Yapan's An Kubo sa Kawayanan (“The Hut in the Bamboo Grove”) (2015) as a possible exercise on revering things. As such, it is wagered to be instructive towards a reunderstanding of vision as a form of material encounter with things be...

The article explores the theoretical implications involved in positing cinema as a nocturnal chronotopos. Cinematic images emerge out of the darkness of a movie theatre only once again to veer towards darkness, once the play of light and shadow on the screen has again ceased. The charm of cinematic...

Japan's modernization entailed, amongst other things, a new distribution of the sensible and the privileging of visuality by the state’s regimes of power and knowledge. Larger historical and technological forces demanded the specialization and commodification of the senses: photography and film froz...

International audience This research aimed to investigate the possible relationships between the concepts of consumer loyalty (attitudinal and behavioral), satisfaction, and team identification in the context of sport spectatorship. Specifically, several models were tested to investigate (1) the dir...

A movie is at once a work of experience and a singularity. It can be a source of pleasure or disappointment and such emotions are part and parcel of the spectator’s cinematographic journey. While the movie industry seeks to please the public, sociological and economic research have focused very litt...

A movie is at once a work of experience and a singularity. It can be a source of pleasure or disappointment and such emotions are part and parcel of the spectator’s cinematographic journey. While the movie industry seeks to please the public, sociological and economic research have focused very litt...

every weekend (pledges) I read news and speeches I collected in previous days on Digital Culture and Digital Humanities from various sources, trying to give him a sense. Of course, these are personal and idiosyncratic choices, but I think that an informative summary can be useful for the 5-6 readers...

Itinerant Spectator/Itinerant Spectacle moves across the landscape of European performance in late 20th and early 21st centuries, recounting performance in circulation across national borders and across the itinerant bodies of spectators who travel to meet performances that travel. Itinerant Spectat...

Depending on technologies of diffusion and production of smells, the olfactory dimension of contemporary art increased in importance since the 1990. Despite its contemporaneity, olfactory art echoes with several fin-de-siècle fictions, where authors have imagined uses of perfume overcoming the categ...

Based on a corpus of eight german films made between 1920 and 1924 (Das Cabinet des Dr. Caligari, Genuine and Raskolnikow by Robert Wiene, Algol by Hans Werckmeister, Von morgens bis mitternachts and Das Haus zum Mond by Karlheinz Martin, Torgus/Verlogene Moral by Hanns Kobe and Das Wachsfigurenkabi...

With an analysis of texts, this article explores the motive of the cinema as a halluciner machine, at a time when nervous disorders such as hysteria, neurasthenia and somnambulism lead the subjects concerned to be too fully sensory to control. But if the cinema is designed as a hallucinatory device,...